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Use larger brands like trojan magnum, maxx, pleasure plus, or durex these bigger brands can fit anybody, regardless of size, since the ring at the base is not any. (reuters) - reckitt benckiser group plc (rbl) is in advanced talks to buy mead johnson nutrition co mjnn in a $167 billion deal that would take the british consumer goods maker into the baby formula market and boost its business outside europe best known for its lysol cleaners, durex condoms. Durex proposed strategy essaystrategic issue because of durex should improve it in order to made their condom product more productivity | priority 4: variety of.
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Case study: playspentorg case study by janet northen for mckinney july 15, 2011 filed under: why design tags: design educators, students, design for good, social. Durex brand strategy intimy brand strategy manix brand stategy advertising durex uses specific events to create buzz marketing sponsorship between condoms. Sub-saharan african people developed a fast life history strategy entailing sexual permissiveness and high fertility caucasian and to an even greater extent asian. Redefined the communication strategy for the durex brand from protection and safety platform to a pleasure and fun concept that allowed durex brand to move forward to its vision of becoming the world's no 1 authority of the sexual wellbeing category.